Charles Pugh and JD Ashby

SANDY, UT – WCF Insurance is pleased to announce the appointment of Charles Pugh as the new Chief Operating Officer (COO). Charles, who has been with WCF Insurance since 1996, will bring his extensive leadership experience and deep knowledge of the company's operations to his new role. 

Charles began his career at WCF in the Safety and Health department before transitioning into Claims in 2011. He has been instrumental in leading critical functions, including claims adjusting, claims operations, special investigation activities, medical case management, and vocational counseling. His impressive track record and strong leadership have been key to WCF’s success. Charles holds a bachelor’s degree from Utah State University and a master’s degree in public health from the University of Utah.  

“Charles is a long-time WCF employee who knows the company’s operations and has been a leader in developing WCF’s amazing culture,” states Matt Lyon, president and CEO of WCF Insurance. “Charles has broad experience at the company and has the skills and abilities to help us take the next steps on becoming a super-regional carrier.”  

With Charles’s promotion to COO, WCF Insurance is also excited to announce the promotion of JD Ashby to Senior Vice President of Claims. JD joined WCF in 2002 in the Legal department, where he built a foundation of legal expertise before transitioning into Claims in 2015. He also gained valuable experience in Human Resources, contributing to his well-rounded leadership background. JD holds a bachelor’s degree from the University of Utah and a Juris Doctorate from the University of Utah S.J. Quinney College of Law. 

"Like Charles, JD has a very broad background," Lyon added. "He has proven himself as a leader who will continue to drive excellence in WCF’s Claims operations." 

These leadership changes reflect WCF Insurance's ongoing commitment to nurturing talent within the company and positioning itself for continued growth and success in the region. 

ABOUT WCF INSURANCE 

With over 100 years of service, WCF Insurance is an innovative commercial insurance provider that serves the western United States. Their daily commitment revolves around supporting the individuals who drive community growth, including businesses they insure, valued agency partners, dedicated employees, and the non-profit organizations they champion. WCF Insurance’s unwavering mission is to provide an excellent insurance experience, while fostering positive change through ongoing commitment to the communities they serve. To learn more visit wcf.com.  

1WCF Mutual, WCF National and WCF Select Insurance Companies. WCF.com/About-Us